Personalized name badges
A name badge is worn eight hours a day, every day. That daily reality, far more than the look of a given model, should drive the choice: material, finish and fastening matter as much as the design.

Classic rectangular badges
Rectangular format, brushed metal, crisp engraving: the Classique badge is the one most often chosen in hospitality and front-of-house roles. Its straight shape leaves room for a name, a job title and a logo without crowding.
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Classic Oval Badges
The oval shape softens the badge outline and stands out immediately among rectangular ones. It is the format chosen by hotels, spas and luxury houses, on brushed metal in silver or gold.
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Premium Badges
The Premium badge is aluminium with rounded corners, and its finish stands up to daily wear: keys, access cards, the rub of a jacket. It keeps its as-new look far longer than an ordinary plate.
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Prestige Badges
The Prestige badge combines metal and aluminium, which gives it more density in the hand. It can be ordered with or without a logo: without one, it suits organisations that update their visual identity often or equip several entities.
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Reusable acrylic badge
Here the name is not engraved: it is printed on a label that slides behind a clear window. Changing wearer takes five seconds, with nothing to reorder. It is the answer for teams that rotate.
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Natural wood badges
Every wooden badge has its own grain: no two pieces are alike. It is the choice of businesses with a warm or environmentally conscious positioning, and it stands out especially well against a dark uniform.
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Eco name badges
The Eco badge uses slightly curved acrylic with a clear surface that protects the label from scratches. It is the most economical way in the range to equip a whole team, seasonal staff included.
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Standard Badges
The Standard combines an acrylic backing (in the colour of your choice) with a silver or gold metal faceplate carrying your logo. The name stays on a replaceable insert: the logo is permanent, the person is not.
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Signature Badges
The Signature uses the same acrylic backing and metal faceplate as the Standard, but printing is done directly on the plate: the logo and, depending on the version, the name as well. The result is cleaner, with no visible insert.
Learn more →For over thirty years we have advised professionals on choosing their personalised badges, and we have been present in Switzerland for more than five years. Hotels, medical practices, pharmacies, security services, retail or industrial companies: every environment has its own requirements.
Metal, aluminium, acrylic or wood, with a range of personalisation and finishing techniques: three questions are enough to identify the badge that fits your needs and your visual identity.
1. Material: based on your image and your use
Metal (brushed aluminium, silver or gold) remains the benchmark in hospitality and in any customer-facing role: it ages well, resists scratches and looks premium. Acrylic is lighter and more economical, ideal for large teams or high staff turnover. Natural wood suits businesses with a warm or environmentally conscious positioning; every piece has its own grain.
2. Fastening: magnet, pin or clip?
This is the question we are asked most. A magnet does not pierce the fabric, which makes it the only acceptable option on a quality uniform, a tailored jacket or a silk blouse. It goes on and comes off in a second. A pin brooch holds better during physical work and costs less. A clip attaches to a pocket or collar and suits badges shared between several people; the 360° clip swivels so the badge stays readable whatever the wearer is doing.
One useful warning: magnets are not recommended for anyone with a pacemaker. In larger teams, order a few pin-fastened badges as a complement.
3. Personalisation: engraved or interchangeable?
Name, first name, job title, logo: our badges are engraved or printed, depending on the material and the result you are after.
An engraved badge is permanent: the name is part of the plate, the finish is the cleanest, and it is the right choice for a stable team. A badge with an insert window lets you change the label in seconds: unbeatable for interns, seasonal staff, temporary workers or conferences. Many of our clients combine both: engraved for permanent staff, interchangeable for reinforcements.
Badges matched to your sector
Hotels & restaurants. Engraved metal with a magnet: an elegant result that does not damage uniforms. First name alone or with job title, sometimes with languages spoken.
Healthcare & pharmacies. Legibility first: name, role and title in generous type, on a surface that can be disinfected.
Security & industry. Solid fastening, service or identification number, resistant to impact and weather.
Events & conferences. Window badges, reusable from one edition to the next: only the insert changes.
Retail & services. The badge is often the first introduction: first name legible from two metres, logo cleanly printed.
Your project
Send us your logo (ideally a vector file, .eps or .svg), the list of names and roles, and the fastening you want. Your quote request is handled within two working days. We then send a proof: nothing is manufactured without your written approval.
Still unsure? Build your badge online to see the result, or ask us for a proposal matched to your quantity.